With a passion for healthy living, Askew’s Foods supports the Shuswap North Okanagan Rail Trail with a $100,000 donation

Splatsin, Shuswap, North Okanagan,

A $100,000 donation will support the construction of the Shuswap North Okanagan Rail Trail.

The Shuswap North Okanagan Rail Trail is pleased to announce a donation in the amount of $100,000 from Askew’s Foods to construct the Shuswap North Okanagan Rail Trail.  The announcement was made by the President of Askew’s Foods, David Askew.  This donation follows the company’s collaboration with the rail trail owners to kick-off the fundraising campaign by selling rail trail greeting cards in-store and matching all sales up to $20,000 in December of 2020. Askew’s matched the card sales with a $7,040.00 donation, and you can find those greeting cards for sale again this holiday season.

Askew’s Foods supports a variety of local fundraisers and is the everyday way Askew’s builds community relationships. Several times throughout the year, they give to local groups who make donation requests and support local organizations providing support for youth and adult sports, town celebrations and many more.  Askew’s has a special interest in supporting healthy living and views the Shuswap North Okanagan Rail Trail as an important piece of greenway infrastructure that will encourage outdoor activity and will be accessible to the whole community. Overall, Askew’s Foods community giving program exceeds 5% of their total net profits each year.

“The Covid-19 Pandemic has brought about a great increase in the public’s interest in outdoor recreation, and there has been research showing the outdoors are good for mental health. The Sicamous to Armstrong Rail Trail will be a wonderful addition to an already extensive trail network that we are so fortunate to have here in the Shuswap. Askew’s is honoured to be a contributor to this wonderful initiative”.  David Askew, President of Askew’s Foods.

“Askew’s Foods has been a community champion of the Shuswap North Okanagan Rail Trail from the beginning, and we are so grateful for their incredibly generous donation.  Together, with the support of rail trail donors like Askew’s Foods, we are going to build a world-class multi-use trail connecting communities from Sicamous to Armstrong while unfolding the true story within Secwépemc territory.” Alex de Chantal, Fundraising Strategy Coordinator.

The Community Capital Fundraising Campaign encourages corporate and community donors to support the rail trail project by making donations, as many grants require a matching financial commitment to qualify. All contributions are tax deductible, and every dollar donated gets leveraged for grants and turns into more trail on the ground.

For more information or to donate, visit www.ShuswapNorthOkanaganRailTrail.ca/donate

Media Contact:

Alex de Chantal

Fundraising Strategy Coordinator

250-682-9363

[email protected]